Bar Branzino Website

Atmosphere, Interaction & Seamless Booking

Skills

UX Design
Concepting

Tools

Framer

Design Process

The project in short

For this project, the goal was to translate the restaurant’s table experience into a digital one, giving visitors an immediate sense of atmosphere before they ever step inside.

The website focuses on evoking the feeling of being welcomed at a beautifully set table, using creative design and subtle animations that mimic the motion, placement and rhythm of tableware.

I developed the full creative concept for this website, from the visual direction to the curated selection of imagery that reinforces the restaurant’s warmth, character and sensory experience.

Because the primary objective is to drive bookings, the “Reserve” call-to-action remains visible throughout the entire experience, ensuring guests can make a reservation at any moment without friction.

The Bar Branzino Website


The design leans heavily on mood, texture and movement: immersive visuals, soft transitions and interactive elements create a digital space that feels warm, tactile and intentionally crafted.

The end result is an experience-driven website that blends creativity with functionality, inviting users to not just view the restaurant, but feel it.